22nd & 23rd November 2023
ExCeL London, E16 1XL
SPONSORSHIP & PROMOTION
Visitor Promotion
This will be a very focused audience of decision makers, buying powers, policy shapers and professionals from across the market.
Local Authorities / County Councils / District Councils / Internal Drainage Boards Officers, Engineers, Councillors, Cabinet members with responsibility for; Drainage, Environment, Flooding, Green Spaces, Highways, Housing:, Local Enterprise Partnerships, Rural Associations, Farming and Animal Management.
Other visitors include;
Drainage Contractors, Civil & Consulting Engineers, Highways Engineers, Drainage Boards & Flood Officers, General Construction Companies, Major Housebuilders & Developers, Major Infrastructure Contractors & Specifiers, Architects & Planners, Building & Facility Managers, Property Asset Managers, Insurers, Logistics Managers, Facility Managers, Drainage Companies, Local Enterprise Partnerships representatives.
How will we promote the show?
Waterways Management Show will be backed up by a fully integrated promotional campaign:
Advertising and editorial with key magazines and trade journals, some of which will no doubt become media partners to the event.
Acquisition of and building first class data of relevant companies and organisations for direct marketing campaign, using HTML broadcasts and Newsletters.
Partnering with relevant associations whose memberships are relevant tothe Waterways Management Show and work with those associations to promote to the membership.
A major PR campaign to include timely press releases, stories and updates to the relevant media.
The website will become a hub for information on participating companies , offering exposure and promotion long before and after the event. This will have live links to exhibitor and sponsor websites, contact information, company profiles etc.
Sponsorship Packages
Gold Sponsorship £8,000 – ONLY 2 AVAILABLE
Logo appears on all marketing materials, both print and electronic
1 x 45 minute presentation session
250 word company profile on event website
Branding on event website, with link through to sponsor’s website
5% discount on exhibition space and other sponsorship
Branding on event external signage
Branding on event registration area
Solus post show email (through 3rd party mailing house).
Platinum Sponsorship £10,000
Logo appears on all marketing materials, both print and electronic.
2 x 45 minute presentation session
Branding on event website, with link through to sponsor’s website.
500 word company profile on event website.
Registration details of visitors expressing an interest in sponsors’ products prior to the event.
Dedicated post show email (through 3rd party mailing house).
Branding on event external signage.
Inclusion of 3 questions in visitor survey, sent out to all attendees.
Branding on event registration area.
10% discount on exhibition space and other sponsorship
Theatre Sponsorship £7,000 – ONE AVAILABLE
Exclusive branding of theatre, fully branded with your company name and logo
250 word company profile on event website
Solus post show email (through 3rd party mailing house)
Logo appears on all marketing materials, both print and electronic
5% discount on exhibition space and other sponsorship
Access to theatre attendees database (through 3rd party mailing house).
Sponsorship & Pre-Show Drivers
Carrier bags:
Brand carried all around show (including competitor stands) and outside the venue Strong exposure around the Show and at entrance where bags are picked up / handed out. They are often re-used after the event with any bags are left in offices for later use £2,000 if supplied by sponsors (POA if organiser to supply bags, depending on type)
Banners:
Excellent high visibility opportunity that can be seen over your stand and hung directly over aisles / major walkways. Up to 2.5m x 1m. Cost per banner: £850 if supplied
Press office:
An excellent chance to place your brand in front of the journalists and other media representatives, who will attend the event. Sponsorship of the press office offers your company branding in the hub of all of the on-site media activity. Can be booked for press conferences / announcements to groups of journalists and meeting. Exhibitor Cost: £3,000
Lanyards:
Have you company name / brand hanging around the neck of every visitor to the Show. Not only is this an excellent way to get you name around the whole of the event, but many are used by people who need to use access passes etc during their normal working day. Sponsor costs: £3,000 ( Lanyards to be supplied by sponsor or quotes available)
Registration Area:
Everybody has to pass through the entrance and registration area. Why not have the staff wearing sweatshirts with your branding on? This will provide immediate branding on entering the Show, offering major impact and recall / reminder on the way out. Also desk and / or ‘A’ board branding within the registration area reinforces the message. Cost to Sponsor: £5,000 (Sweatshirts or T shirts provided by sponsor or quotes available)
Home Page Banner:
Banner on pages other than registration – £750 – ONLY 5 AVAILABLE Subject to availability, only 5 available. Excellent way to invite visitors to click thru to your site and flash up that you will be at the Show.Being seen on the front pages also makes you appear as one of the key participants
Online Visitor Registration:
Banner on registration page – £1,000 Every person pre-registering for tickets has to spend time on this page. Rotating with no more than 4 other companies, you can have an acknowledgement / thank you message after registration. Be the last thing people see after registering and extend an invitation to visit your website before leaving.
Media Partnership
We are constantly looking to organise mutually beneficial partnerships with the trade media and associations.
FLOODEX is happy to offer contra arrangements that can include:
• Branding and link exchanges
• Promotion via PR
• Branding on print and electronic media
• Fully kitted exhibition stand
• Inclusion in newsletters and email shots
• Onsite branding
• Messages to databases
• Discount offers on exhibition stands and sponsorship
This is by no means exhaustive and merely an indication, packages can be created to suit different ROI and ROO expectations. We would be delighted to hear from any magazines, associations or websites that would like to take advantage of this exciting opportunity.
